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From Support Who Gets It

1. The Problem

Once you have found your Dream App (possibly even before), no matter how tech-savvy you are, good quality Support will help you to achieve your goals faster and easier.

Some types of Support can be free and the right Support can get you from Zero to Hero much quicker when it comes to mastering your Apps.  So, it makes sense to use some type of Support if you can find a solution that works for you.

However, most App Support comes with it's own challenges - especially if you are trying to build a system of well-integrated Apps for your Small Business...

Most Support suffers from "tunnel vision"

If you wish to develop well-integrated digital systems for your Small Business you are going to have questions that involve more than one App.  However, by definition, most App support is limited in focus to one App.  Most Support - and the help they provide - is inherently biased in favour of the App they work for.  

Disconnected Support Solutions

Most support solutions out there are offering a single solution - usually an online course or an online community.  However, most Small Business Owners need continuity of support across multiple channels with an unbiased holistic approach.

Re-inventing the wheel.  Again and again and again...

As Small Biz Owners research and mastering new Apps, we are reinventing the wheel every single day.  

Most of the challenges we face and questions we ask when researching or mastering a new App for our Small Business have been encountered by multiple other Small Business Owners before us.  

2. The Result

Many Small Biz Owners try to DIY their digital systems, often resulting in less-than-ideal setups or perhaps the wrong system altogether!

Non-integrated support results in non-integrated Apps

Support with a singular App focus makes it hard to find answers to questions that relate to multiple integrated Apps. This, combined with the inherent bias of Single App Support often results in a misinformed choice of Apps and poorly-integrated digital systems. These in turn result in time and money wasted every single working week due to inefficient systems, double-handling of data, increased human error etc.

"Frankensteined" Support is confusing and a waste of time

The disjointed nature of most Support Systems result in users cobbling together a variety of support solutions from different sources and as each support solution has it's own platform, login, terminology and methodology this results in a fractured, confusing and hugely time-consuming "solution" to your support requirements.  (This is an exact parallel of the challenges Small Biz Owners face with non- or poorly-integrated Apps and is the exact opposite of our philosophy here at BotSquad).

We are wasting our time.

While there is obviously benefit in learning how to better use your digital systems, spending countless hours researching and figuring out how to set up and use a new App when that knowledge already exists is a waste of your time.

The lack of an Integrated Community-first approach to App Support and the shared knowledge benefits this could bring is a huge impediment to our learning and business growth.

3. The Solution


You are not alone.  Many of our members have been through what you are going through now (the painful and time-consuming search for a "better way") and might be able to help point you in the right direction (and save you a tonne of time, money and stress in the process!).  Join the conversation by clicking the button below or by clicking the turquoise chat icon bottom right corner of any page on this website (including this one).

Online Courses

We offer a range of Free and Paid Online Courses to help you along every step of the journey - from App installation and basic setup right through to advanced user courses,  We can also offer a variety of Consulting Packages where we do the work for you.

Coaching & Consulting

We offer bespoke One-on-One Coaching & Consulting Services.  Please get in touch to find out how we can help you to achieve your goals faster and easier.

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Main Benefits

Find Your Dream App.  Fast.

The greatest stumbling block Small Businesses face implementing better digital systems is actually FINDING the best App for their specific business needs.

Not only do we make finding your Dream App fast and easy, with BotSquad you have a much greater chance of actually picking the App that is the best fit for your Small Biz.

Integrated From Day One.

All of our Apps and App collections are carefully selected because they offer multiple powerful native integrations with other market-leading Apps.  

So, regardless of whether you are in the market for a single App or an entire App Collection, you know the Apps we recommend will "play nice with others" and make your life easier not harder.

Get Support That Gets You.

We offer a huge variety of free and paid Support options to help you find, implement and master your Dream Apps.

From our Private Squadron Community, Bootcamp Online Courses right through to Private Support Chat, Coaching & Consulting.  Whatever your budget and wherever you're at in your App Journey, we can help.


I'm Patrick Fallon

And I am totally obsessed with Apps for Small Business.  

I have spent I-don't-know-how-many-hours over the past 20 years or so researching, installing and mastering various digital systems for both my own businesses and those of my clients.

Now, I have made it my mission in life to help Small Biz Owners just like you to save time, money and sanity with better digital systems.  And I have created quite an arsenal of secret weapons to help me (and you) achieve this lofty goal.

These include our Awesome App Database, Curated Plug-and-Play App Collections, a variety of Free and Paid Online Courses, One-on-One Coaching and our Squadron Private Community...and if this isn't enough for you, we have some absolutely game-changing gizmos being released very soon...

As you can probably tell by now,I have some pretty big plans.  But if I'm going to pull half of them off, I'm going to need your help.  After all, both Apps and People work better together.

So, I would love it if you would join in the conversation over at our Squadron Community or roll up your sleeves and get your hands dirty with our App Database, Online Courses and other features.

Patrick Fallon,

Chief Bottle-Washer, BotSquad

How It Works


If you are just beginning your search for your Dream App, the best place to start is by joining our Private Community (AKA Squadron).  This is a great place to connect with fellow Small Biz Owners, ask questions and generally give and receive support and motivation.


Next, if you are on the hunt for your Dream App, check out our App Databases.  Access is free and it's a great place to start your search and compare all the relevant well-integrated Apps in one place.


After that, I recommend you have a look at our BootCamp Online Courses to see if there are any free or paid courses available for the Apps you are interested in.


Finally, if you need more help, just reach out.  We offer a range of Support from One-on-One Coaching to Consulting and even Live Chat.

You have questions.

We have answers.

Answers to popular questions below - click to reveal

Who are your typical clients?

That is a hard question to answer as every Small Biz and every Small Business Owner is quite unique.  But if I were to generalise, I would say that to date the most common types of clients we have worked with would be companies with between 1 and 10 staff members that have been in business for 3+ years who have well-established digital systems that either (a) are no longer working as well for them as they once did or (b) never worked that well for them in the first place and they have finally realised that perhaps there is a better way.

Do you work with any other apps besides

Although I am a specialist, I also have considerable experience with other popular Apps.  Categories of Apps that I am particularly experienced with fall into the following categories; time tracking, calendar apps, email apps, email marketing apps, social media management apps, Task Managers & To Do Apps, AI powered content creation apps.  Sing out if you would like to know more.

What industries do you work with?

We work with pretty much every industry you can think of - from Adventure Tourism right through to Wholesale.  The short version is this; if you are a Small Business, we can help.